The Rising Star of the Fruit World: The Pinkglow Pineapple

Development and Characteristics

The Pinkglow® Pineapple is the result of over 16 years of research and development. Unlike traditional yellow pineapples, this fruit has been genetically engineered to lower the levels of an enzyme that converts lycopene to beta-carotene.

Lycopene is the pigment responsible for the red colour in tomatoes and watermelons, and in the case of the Pinkglow Pineapple, it gives the fruit its signature pink flesh. This genetic modification not only impacts the pineapple's appearance but also adds a unique twist to its nutritional profile. Lycopene is known for its potential to reduce the risk of certain diseases, including cancer and heart disease, while vitamin C boosts the immune system.

Described as sweeter, less acidic, and juicier than its yellow counterpart, the Pinkglow Pineapple offers a candy-like flavour with a cotton candy finish. This unique taste profile makes it an attractive option for culinary innovations, from gourmet dishes to refreshing beverages.

The fruit is grown exclusively in Costa Rica and benefits from the region's ideal climate and soil conditions. This exclusivity not only adds to the fruit’s allure but also ensures high quality and consistency.

Fresh Del Monte takes sustainability seriously, and the Pinkglow Pineapple is no exception. The crowns of the harvested pineapples are removed and replanted to cultivate the next crop. This practice not only ensures a continuous supply of this exotic fruit but also aligns with eco-friendly farming practices, appealing to an increasingly environmentally-conscious market.

Consumer Reception

The Pinkglow Pineapple has garnered positive reviews for its taste and visual appeal. Consumers often praise its sweetness, juiciness, and the novelty of its pink flesh. Unlike traditional golden pineapples, the Pinkglow offers a unique flavour profile that combines a hint of berry-like undertones with the classic tropical taste.

The fruit's Instagrammable appearance has significantly contributed to its popularity. The vibrant pink hue not only makes it a conversation starter at gatherings but also adds a pop of colour to any dish. Social media influencers and food bloggers have featured it in various recipes, from fruit salads to elaborate desserts, attracting even more attention to this unique fruit. The Pinkglow has become a trendsetter in culinary circles, inspiring chefs to experiment with its striking look and flavour.

Despite its higher price point compared to regular pineapples, the Pinkglow Pineapple has found a customer base among health-conscious and novelty-seeking consumers. Many appreciate the fruit not just for its taste and appearance but also for the care taken in its cultivation. Fresh Del Monte has implemented sustainable farming practices, ensuring that the production of Pinkglow Pineapples has a minimal environmental impact. This commitment to sustainability has resonated with eco-conscious buyers, who see their purchase as a way to support responsible agriculture.

In addition, the limited availability of the Pinkglow Pineapple adds an element of exclusivity, making it a sought-after item for special occasions and gifts. As more people discover this distinctive fruit, its reputation continues to grow, cementing its status as a premium offering in the world of exotic produce.